#headline testing

By default, only admins can completely manage headline tests — non-admins cannot create/start or end tests. Non-admin users can be given permissions to fully manage or view headline tests. Admins Non-admin users Users with manage permissions Users wi

Parse.ly’s Headline Testing engine relies on multi-armed bandit (MAB) algorithms and Bayesian statistics. During the test, Parse.ly uses a multi-armed bandit to dynamically allocate the traffic to headlines. At the start, it makes no assumptions abou

Your headlines are the first impression your content makes. Parse.ly’s Headline Testing & Optimization, found in the optimization menu of the navigation bar, takes the guesswork out of crafting the perfect headline. By displaying multiple headline va