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This immersive full-day workshop is designed to take marketing and communications teams from AI curiosity to operational mastery. Starting with the fundamentals of generative AI and the "R-C-O" framework for precision prompting, the session moves qui

Interactive learning sessions on AI adoption, marketing technology, MarketingOps, and marketing agility, from the best-selling author of House of the Customer and host of the award-winning podcast, The Agile Brand with Greg Kihlström.

Greg Kihlstrom is a customer experience keynote speaker that speaks on a number of topics related to marketing technology, CX, and digital transformation.

Greg Kihlström works with enterprise marketing leaders and teams to achieve winning results focused on sustainable growth. Contact for: consulting services, 1:1 advisory, speaking/training, and more.

Marketing technology, customer experience, and digital transformation thought leader. Greg Kihlström is host of The Agile Brand podcast, and best-selling author of House of the Customer.