ONLINE PANEL IN Germany | Market Research in Germany Doing mobile or online market research in Germany? Not sure where to start with your B2B or consumer market research project, or where to find an online panel? We offer market research services there! Readout our tips, country and TGM Panel Germany figures to help you succeed. Don't forget to ask us for our local expertise with online panels in Germany! Send inquiry Germany at a glance Internet Users 94% Laptop / PC Users 76% Smartphone Users 78% Active Social Media Users 77.6% GDP Total (PPP) $6.14 trillion / $73,551 (per Capita) Germany's National motto No official motto Native name Deutschland Capital of Germany Berlin Population 83.5M / urban 82% Median Age 45.7 years old Local language German Key Cities Berlin, Hamburg, Munich Want to Dive Deeper into Our Germany Research Expertise? Get Our Germany PanelBook Now! Get Access Learn more about our online research capabilities in Germany: Our Online Panel in Germany TGM Research is operating a proprietary double opt-in online panel in Germany, which is recruited to accurately represent the country's population. Recruitment Process › We understand that diverse recruitment sources ensure a representative sample. To minimize sample bias, we employ a multi-source recruitment approach. In addition, our panels are continually subject to a top-up recruitment process, and their response performance is constantly tracked. This ensures the maintenance of robust audience panel profile metrics, even when dealing with the most challenging target groups. Quality Standards › Our mission is to provide our clients with the highest possible quality. At TGM Research, everything adheres to the strict code of conduct established by ESOMAR. Whether it's building and managing online panels in Germany, collecting and processing data, or storing personal information, we ensure that everything is held to the highest industry standards. Our team members speak the local language and are familiar with the local conditions in Germany. As a result, we can offer high-quality guidance for projects conducted on our panel in Germany. This enables you to connect with your audience and uncover the insights necessary to make informed strategic decisions Expert Panel Management › At the heart of every panel company lies the panel itself, a truth we deeply understand at TGM Research. Our expertise lies in managing healthy and active panels thanks to the collective experience of our team, most of whom have spent over a decade in the industry, both on the client and panel provider side. TGM Research pays extra attention to providing panel support to all members. Each consumer panel member gets quick feedback about their response in their preferred language to any inquiry via their chosen contact channel. Consumer Panel Profiling ›We collect multiple profiling datapoints from our panelists covering various subjects, including general demographics, family and household information, lifestyle choices, product ownership, transportation preferences, financial services, healthcare details, and more. Category: Profiling information: General demographics: age, gender, geographic region, income range, level of education, occupation, marital status, size of the household, and the number and genders of children in the household, along with their ages. Transportation and mobility: vehicle ownership status, brand of car owned, age of the car, and whether the car was bought new or used. Technology: smartphone ownership, brand of phone used, social networks, Internet usage, etc. Family and Household: ownership of domestic appliances, the decision-making process for purchases, and home ownership status Travel: travel habits, preferred modes of transportation, frequency of travel, the nature of travel, and the allocated travel budget Financial services: utilization of financial services, the number and types of bank accounts held, and the use of credit and debit cards. Occupational: employment status, job profile, professional role, industry of employment, and the size of the company This list is not comprehensive since profiling questions for each category are regularly updated. This enables us to quickly adapt to specific client requests and save valuable time for respondents. If you would like to know more, contact us. OUR ONLINE PANEL IN GERMANY Why use TGM mobile and online panel in Germany? TGM Research owns a double opt-in online panel in Germany recruited from multiple sources to be nationally representative and bias-free. TGM and our partner online panels are used solely for the market research purposes. Our market research panel is a pre-recruited group of respondents who have agreed to take part in market research projects: including quantitative research or qualitative: such as online surveys, in-depth interviews (IDIs), focus groups, discussion board or IHUTs. Please find below the feas