#preparation

The FIFA World Cup 2026 is not even over, yet its ripple effects within the marketing space are beginning to be felt. Just as it takes years of preparation by both teams and host cities to be ready for the biannual tournament, marketers have to ge

Milan, 22/06/2026 - Prevention remains one of the most effective tools to protect people’s health and longevity. In gastroenterology, colonoscopy plays a crucial role in the early diagnosis and monitoring of several conditions (colorectal cancer, pre